Social media seems to be one of the hottest buzz words of the day. There are so many people talking about what they like and what they don't like on thousands of blogs on the Internet. It would take thousands of man hours to comb through all the blogs and gather the
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Smart companies are creating social networks to open up the dialog between their brand and the users of the brand. Most brands use these as a promotional channel but there's another very important use of a brand's social network, research.
The typical way to gain the